Variety of materials
With the rise of the e-commerce economy, consumers have a rich selection of brands and channels for daily chemical products. Personalized design and distinctive effects have become the mainstream of daily label printing. To meet the stable printing performance of different materials has become the key to Health and Beauty labels: changing a variety of printing materials, such as PVC, PE, PP, BOPP, etc., and distinctive effects, such as laminating, bronzing and so on.
The ever-changing application
In the fierce market competition, the new media technology for promotional activities has become an important means of major brands. Interaction through product packaging labels is one of the common channels. A variable two-dimensional code or barcode printed on the label, or an RFID label is used to interact with the consumer in a consumer scenario.